Frequently Asked Questions
🤝 WORKING TOGETHER
- Showit Web Design – Custom websites that reflect your brand and connect with your audience.
- Design Day Intensives – On-brand, done-in-a-day design support for your marketing materials.
- System Setup – Smart, seamless backend setups that streamline how you work.
- The C.A.R.E. Plan – Monthly support, maintenance, and strategy for your website and systems.
- Strategy & Consulting – Personalized sessions to bring clarity and direction to your next steps.
I mostly work with women entrepreneurs and women-led service-based businesses who want a stronger online presence and more organized digital systems. Whether you’re starting fresh, rebranding, or scaling, my work is designed to help you feel supported and ready to grow.
If your current site feels outdated, slow, hard to edit, or no longer reflects your business, it’s probably time for a new one. You might also be ready if you’re rebranding, adjusting your services, or not seeing the results you want.
If you’re unsure, we can review it together during a Strategy Session.
Showit is a user-friendly, drag-and-drop website builder with tons of design flexibility and WordPress integration for blogging. You get full creative freedom without touching code. Plus, it’s simple enough to update yourself.
I use Showit because it lets me create custom designs that grow with your business and still feel easy for you to manage.
Showit is my specialty, but yes—I also design or consult on platforms like Shopify, Squarespace, and WordPress when it makes sense for your goals.
If you’re not sure which platform is best for you, we can talk it through during a Strategy & Consulting session or a System Setup project.
Definitely. While my work centers around supporting women-led brands, I’m happy to work with clients of any gender who value collaboration and thoughtful design.
Both. I work with online businesses, creatives, and brick-and-mortar brands that want a strong digital presence. If your business needs a website or better systems, we can make something work.
⚙️ PROCESS & PREPARATION
Everything begins with a Discovery Call, so we can talk through your goals and what you’re looking for. From there, I’ll send a custom proposal outlining the scope, investment, and next steps.
Once your project is booked, we move through a clear, collaborative process with regular updates along the way—whether it’s a Showit website, a Design Day Intensive, or a System Setup.
Before launch, we review everything together, make final adjustments, and wrap with a smooth handoff.
- Web Design: You'll get an onboarding checklist for brand assets (logos, colors, fonts) and website content.
- System Setups: I’ll need access to your existing platforms and a simple overview of your current workflows.
- Design Days or Strategy Sessions: You'll complete a short prep form so our time is focused and productive.
Once you're officially booked, I’ll share everything you need to keep things simple and stress-free.
A redesign refreshes the look, layout, and experience of your current site.
A new build starts from scratch—ideal if you’re rebranding, switching to Showit, or need a stronger, more strategic foundation.
Yes! I offer branding add-ons, like logo design, color palette creation, and font pairing, for clients who need a cohesive visual identity before jumping into their website.
Yes! Showit is very user-friendly, and I include training so you feel comfortable making updates. Most clients are surprised by how simple it is.
I don’t offer full copywriting services, but I’ll help you structure your content for clarity and conversion. If you’d like professional copywriting, I’m happy to connect you with trusted partners who specialize in brand messaging and web content.
🗓️ TIMELINES & BOOKING
Most Showit Web Design projects take about 6–12 weeks from start to finish, depending on the scope and feedback turnaround time.
Design Day Intensives are completed in a single day (plus prep and light follow-up support).
System Setup projects typically take 2–4 weeks.
If you need ongoing help, my C.A.R.E. Plan provides monthly maintenance and support after launch.
Sometimes, but it depends on my schedule and the project scope. If you have a tight timeline, reach out, and I’ll let you know what’s possible.
No problem at all. If your project timeline is a few months out, you can still book early to reserve your spot. I typically schedule projects 4–6 weeks out, and your start date is secured once your agreement is signed and deposit is paid.
Visit my Contact page and fill out the inquiry form. You’ll get an email within 48 hours with next steps to schedule your call.
💳 INVESTMENT & PAYMENTS
- Showit Web Design: $3,500
- Design Day Intensives: $475
- System Setup: $850
- The C.A.R.E. Plan: $199/month
- Strategy & Consulting: $497
Each proposal includes a clear breakdown of deliverables, timeline, and payment options.
Yes. Most projects include milestone-based payment plans laid out in your proposal. For ongoing services like The C.A.R.E. Plan, payments are processed automatically each month.
🛠️ SUPPORT & MAINTENANCE
Yes. The C.A.R.E. Plan is my monthly support service for keeping your website and systems updated, secure, and running smoothly. It’s ideal if you want consistent help behind the scenes.
I handle foundational SEO setup for all web design projects, including page titles, meta descriptions, basic on-page structure, and alt text guidance. If you’re looking for an in-depth SEO strategy or ongoing content, I can refer you to specialists I trust.
Absolutely. Through my System Setup service, I can connect tools like Flodesk, HoneyBook, ConvertKit, Calendly, Shopify, ClickUp, and Zapier so everything works together behind the scenes.
If you’re not sure where to start, we can review your current setup and map out the best-fit tools during a System Setup or Strategy & Consulting session.
(Note: I don’t offer content creation or email writing services, but I’m happy to connect you with trusted partners.)
Absolutely. I can help you choose the right tools for your business, budget, and workflow—whether you’re starting from scratch or trying to clean up what you already have.
Yes, I can migrate content from platforms like Wix, WordPress, Squarespace, or Shopify. We’ll cover details in your proposal so everything is clear upfront.
Once your project wraps, you’ll have everything you need to move forward confidently—plus 30 days of post-launch support for web design and setup projects.
If you need ongoing help, The C.A.R.E. Plan offers long-term support to keep your website and systems up to date as your business grows.
I’m always open to unique projects. If you have a specific request, let’s chat. If it’s not something I handle directly, I’ll gladly point you to someone I trust.
💼 RESOURCES & PORTFOLIO
Definitely! Visit my Portfolio page to explore past client projects—from custom Showit website designs to tech system setups.
Follow along for everyday moments, creative inspiration, and life behind the business.
@madisonkinnard
